Amazing In Motion

Strobe

STROBE is the striking visual display of an illuminated
man's journey across a city at night.

Watch STROBE

LOADING

CREATING Strobe

STROBE set out to combine imagination and engineering expertise with human endevour.
A sequence of performers are suspended and illuminated one-by-one to create the effect of incredible
and impossible motion. The technique allows our 'Lightman' to seemingly run across the city's
highest rooftops, leap incredible distances, and finally land effortlessly on the new Lexus RC F.

THE SUITS TOOK INSPIRATION
FROM THE LEXUS SPINDLE GRILLE.

Vin Burnham, Costume Designer

LIGHTING MOTION

DOCUMENTARY

Technically strobe
pushed everyone
involved to the limit.

Adam Wright, Lead Technical Director

ENGINEERING MOTION

DOCUMENTARY

Strobe

AMAZING IN MOTION is an inspiring set of global projects, created by Lexus, to
showcase its imagination through innovative design and technology. It builds on
the Lexus ambition to connect with the hearts, as well as the minds, of consumers.

SWARM

Experience the story of the quadrotors as they play and explore the city while we sleep.

experience swarm

STEPS

STEPS is the story of one larger-than-life figure brilliantly moving through a city in search of something special.

experience steps

follow us

STROBE
LIGHTING MOTION
ENGINEERING MOTION
WATCH STROBE
SWARM
STEPS
rR